attacks his or her opponents instead of their arguments
Ad populum—Latin for "to the crowd." A fallacy of logic in which the widespread occurrence of something is assumed to make it true.
Allegory—A narrative or description having a second meaning beneath the surface one. A story, fictional or nonfiction, in which characters, things, and events represent qualities or concepts. The interaction of these characters, things, events is meant to reveal an abstraction or a truth. These characters, etc…
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