To begin, Mrs. Obama used ethos to let her audience know she is a reliable source to give this speech. “Ethos” is translated as “credibility” or “trustworthiness” (Aristotle’s Rhetorical Situations). She spent the first 2-3 minutes speaking from her own experience about one of the …show more content…
Not only did she refrain from speaking negatively about him; she did not make out Hillary Clinton to be a hero nor did she relate her character/actions to any “glittering generalities”. She didn’t compare herself to her audience, make false analogies, or attack anyone in her speech. She validated her reliability and self-proclaimed motto, “When they go low, we go high,” by choosing to rise above the easy temptation to tell her audience of all the wrong things Hillary Clinton’s runner-up had