Essay on Will GM S Strategic Plan Lead To Future Success

Words: 1025
Pages: 5
Open Document
1. Which of the four basic strategy types were used by GM? Explain your rationale.
GM employed the use of establishing the grand strategy, and formulating strategic plans. In this case, it used the growth strategy as the means of carrying out its restructuring. My reasoning behind this choice is that establishing the grand strategy is the level at which a company makes a “rigorous analysis of the organization's present situation to determine where it is presently headed.” After that, the next step is to “determine where it should be headed in the future.” In GM’s case, its present situation was a bailout by the federal government due to debt and bankruptcy. Its goal for the future was to make more than $10 billion a year, raise its profit …show more content…
There would therefore, be no way of measuring its progress and results in order to determine whether it is even attainable or needs a re-evaluation to fix any deviations or adjustments.

4. Using Figure 5.5, describe the extent to which GM is using the planning/control cycle.
In the past years, GM had set out part of their primary goal to selling as many cars and boosting its market share in the U.S. as much as possible. This goal became its focus, even though it was sometimes at a greater cost to the company. During the January sales total report, GM reported a 6% fall whiles Chrysler and Ford reported 44% and 7.3% rises from the previous year respectively. GM later decided to focus more on a healthier margin and profitability rather than market share. Also in 2011, GM made plans and started offering fat incentives on Chevrolet trucks, Cadillacs, and GMC sport-utility vehicles in an attempt to get sales “off to a quick start.” As it carried out this plan, sales jumped up to 20% but investors were disappointed by North America’s soft profit. In view of controlling the direction of the plan and taking corrective action, Mark Reuss, GM's North American chief, met with top sales executives to compare the results of the plan that was carried out and devise a strategy to cut incentives. By cycling through these plans and re-evaluating to correct any deviations that may have caused an offset, GM had used the planning/control cycle
Show More

Related Documents: Essay on Will GM S Strategic Plan Lead To Future Success

Toyota Corp. Analysis & Balanced Scorecard Essay

Executive Summary …………………………………………….. 3 Corporate Strategy………………………………………… 3 Critical Success Factors …………………………………… 4 Competitive Advantage ……………………………………….. 4 Balanced Scorecard ……………………………………………. 5 Recommendation ………………………………………………. 7 Conclusion ……………………………………………….. 7 References ……………………………………………….. 8 Summary of Balanced Scorecard Definition: Balanced Scorecard (BSC) is a strategic performance tool, which is used by managers to monitor consequences and keep track of the…

Words 1911 - Pages 8

Ford vs. Gm Essay

Ford Flexible Work Program * Savings & Stock Investment Plan (401K) * Ford Retirement Plan * Vehicle Purchase Plan * Community Service Program * Ford Employee Recreation Program (FERA) General Motors also provides an excellent benefits package. GM employees’ benefits package includes: * Medical * Dental * Vision * Savings-Stock Purchase Program 401(k) * Personal retirement income plan * Financial planning * Life insurance * Disability…

Words 4848 - Pages 20

Essay on The Concept of Strategy and Strategic Management

THE CONCEPT OF STRATEGY AND STRATEGIC MANAGEMENT G. Tyge Payne, PhD 1 Strategic Management Strategy: The unifying theme that gives coherence and direction to the decisions of an organization Strategic Management: Consisting of the analysis, decisions, and actions an organization undertakes in order to create and sustain competitive advantages. Or, the Strategic Management Process is: The full set of commitments, decisions, and actions required for a firm to create value and earn aboveaverage…

Words 1697 - Pages 7

Swot Analysis Of General Motors

of general motors meet the customer’s demands in to four segments known as “North America Europe International Operations South America” (Costantini, 2013). GM has strong relations with international automotive market. Key stakeholders of GM are Daewoo auto and Technology Co, they have many technological ventures with other auto makers. GM has a joint venture with Shanghai Automotive Industry Corporation of China also. GM’s largest market is in United States and then China, Canada, UK and Germany…

Words 5996 - Pages 24

Final Strategic Plan for the United States Postal Service Essay example

Strategic Plan for United States Postal Service Roberto W Zayas University of Phoenix Table of Contents Executive Summary | 2 | Company Background | 4 | Vision, Mission, and Values Statement | 5 | Environmental Analysis | 6 | Non-Economic Factors in Remote Environment | 8 | Competitive Analysis | 10 | Strategic Analysis and Choice | 12 | Plan Goals and Implementation | 14 | Critical Success Factors | 16 | Controls and Evaluations | 16 | Conclusion | 17 | References…

Words 5148 - Pages 21

Robert Bosch Case Study

Responsibility (CSR) 4 CSR Stakeholders 5 CSR Importance 6 CSR Policies adopted by Robert Bosch GmbH & General Motors Company 7 Robert Bosch GmbH……..……….……………………………………..…….…………7 General Motors Company LLC (GM)……………………….……………….….…..…8 CSR practices at Bosch…………..…………….…………………….……….……..…...8 CSR practices at GM…..………….…………………….…………………….………..9 Discussion…………………………………………..………………...…………..…...…10 Successful CSR Implementation and its potential benefits……...……..…… 11 Conclusion ……………………………………………………………………….....…

Words 3758 - Pages 16

Essay on Final Report

Atmosphere 8 Conflict and Cooperation 8 Power and Dependence 8 Expectations 8 Process 9 Pre-Negotiation 9 Face-to-face negotiation 9 Post negotiation 10 Cultural Factors 10 Time 10 Individualistic/Collectivist 10 Communication 11 Personal Relations 11 Strategic Factors 11 Strategy 11 Decision making 11 Need for an Agent 12 General Critique on Ghauri’s Framework 12 Introduction to the Case 13 Applying Ghauri’s IBN framework 14 Background 14 Objectives 14 Environment 15 Third Parties 16 Negotiators 17 Pre-Negotiation…

Words 6707 - Pages 27

Billabong Paper

Billabong Group’s inherent value III. The pathway to unlocking value IV. What we will focus on |2 SECTION 1 INTRODUCTION |3 EVOLUTION OF THE BILLABONG GROUP Where we were Australia Where we are now Global Surf Year (Store #s) 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 49 64 110 159 242 335 380 639 634 Establishment of Nixon JV Surf Skate Snow Wholesale Wholesale & Retail Single Brand Portfolio of Brands |4 BILLABONG GROUP’S INHERENT…

Words 3280 - Pages 14

Toyota Final Corporation Analysis Essay

Executive Summary • The Toyota Motor Corporation is leading the way to future mobility through innovation, productivity, quality and efficiency. Toyota uses a self-developed strategy known as the Toyota Production System (TPS) to guide business process improvements. TPS has been utilized by a variety of industries all over the world. The advantages of TPS are savings in time, space and resources resulting in increased efficiency and revenue. Toyota Motor Corporation is a leading global automobile…

Words 5174 - Pages 21

Tesla Motors Strategic Analysis Essay

Tesla Motors Strategic Analysis Prepared by: Lexen Beran Brenna Hayes Travis Heidemen Jenna Hughes Jake Latimer In Partial Fulfillment Of the Requirements For: MANGT 595: Business Strategy M/W/F at 12:30pm 1 Table of Contents Table of Contents…………………………………………………………………...……2 Executive Summary……………………………………………………………………...3 Introduction………………………………………………………………………………4 External Analysis………………………………………………………………………...5 Internal Analysis…………………………………………………………………………8…

Words 4479 - Pages 18