Ad Descriptions Essay

Submitted By tbig202
Words: 640
Pages: 3
Open Document
Daisy Sour Cream Ad

This ad is for Daisy sour cream, but it also includes a link to a lemon cheesecake recipe that uses Daisy sour cream as a main ingredient. In this ad they use a variety of light colors to make the color of yellow from the lemon cheesecake pop out. The background is a light blue color which is very pleasing to the eyes and it contrast well with the simple colors of the Daisy sour cream container. In this ad it shows slices of lemon cheesecake, which portray the petals of a daisy flower.
For the stem of the flower it uses Daisy’s signature slogan to form the stem shape from the flower to the Daisy sour cream container, which is used to portray a flowerpot. This ad did a great job using very simple shapes and colors to get its message across which is the key to advertising. Even an elementary aged student would be able to make the correlation between the shape of the ad and the name of the company.

Del Monte Green Beans Ad In this ad it shows a branch with green beans falling off of it in to a can of Del Monte green beans. This ad uses a bright yellow background, which is used to portray the effect of sun shining on the branch and can of green beans. For the branch and green beans it uses very realistic colors to show you how fresh the green beans are that they use for their cans of green beans. They also use a picture of there actual can to show what the product looks like so a customer can easily recognize it. At the bottom of the ad, it sais in bright red letters “Bursting With Life” to again elaborate on how fresh there vegetables are. By using the red lettering it automatically pulls the readers attention to the comment so they do not miss it. Another thing this ad does by showing the green beans falling in to the can is that they are saying they are as fresh as they would be picked right from the branch. Also above the red lettering there’s black subtitle also re assuring the customer that the green beans they are buying are fresh.

Shutter Stock Ad
This ad is the most basic of the three I picked but in my opinion it is the most visually appealing.
Show More

Related Documents: Ad Descriptions Essay

Essay on Business Action Plan

Promotional Action Plan Shoes by Langley Boutique Marketing Plan Project: Shoes by Langley Boutique | Action Item #1: TV Commercial | Action Item | 2 minute television ads that will play twice in the morning, afternoon, and the evening time slots. It will broadcast on WTOC and WSAV @ $300 per station. | Description | This ad will display all styles and designer shoes. There will be an overview shot that scans the entire boutique, and a few customers trying on shoes while others are being assisted…

Words 1009 - Pages 5

Essay on Rhetorical Analysis

their 1950’s ad in the American titled “American Express Checks” demonstrating the acceptability and security of the travelers’ checks (American Express, 1951). The ad begins with a simple cartoon of an important diplomat attempting to rent a room at a hotel, in which the man at the counter refuses the business because the hotel only accepts American Express. From there the ad launches into a description of the checks: what they do, and what the benefits of using them are. The description is simple…

Words 591 - Pages 3

Advertisement: White and Manipulative Text Essay

glamorous smile. The ad sells white strips to whiten your teeth in an inexpensive way. Additionally, when using the product, they make a promise to the readers by saying that they will become the ‘’Spotlight’’ of the community. It appears in the 2013 issue of the InStyle magazine and is clearly marketing towards young women who like to spend money on beauty products. The advertisement does not target to a specific social group. Choosing the Latina model Shakira makes the ad appealing to many ethnic…

Words 604 - Pages 3

Ethos In Advertising

product. For example, The Ford Magazine producers show off their model to sell their car. The producer uses techniques in their ad for consumers to buy their product. The Ford Mustang magazine ad for The Shelby GT500 targets young athletic men aged 18-27 using pathos,ethos and logos. First, the ad targets the young and athletic men, because of using pathos in their ad. The term “0-60”, is used to calculate the time it takes a vehicle to reach sixty miles an hour. The producer uses the abbreviation…

Words 798 - Pages 4

Essay on Bananas: Advertising and Target Audience

APPENDIX Individual Assignment Creating Ads: Branding theory You are the creative director of the The MARK101 University of Wollongong Advertising Agency. You have been approached to develop a series of 4 print advertisements for Brand X (you decide which one) as they are…

Words 478 - Pages 2

Learning Stlyes Essay

| |(www.mygreatwest.com) | |Description |Coverage | | |In-Network |Out-of-Network…

Words 1489 - Pages 6

Peppermint Crush Essay

adults and/or holiday lovers. It appeals to adults because when you usually pick a scent it’s for the comfort and liking of your own home. It also appeals to holiday lovers because it promotes that holiday scent of peppermint. The description and imagery of the ad is the first thing that impacts and grabs the attention. It opens the audience up to a holiday setting. On the upper part of the page there is a partial view of a Christmas tree in the background with lights and decorations on it. Next…

Words 1163 - Pages 5

Rhetorical Analysis

trying to replicate beauty. For example, Clarks ad promotes individuality by portraying a band geek playing her trumpet making it clear that women can look fabulous embracing their passion. Another example, is from Sorel the ad portrays a fearless women wearing the company's accessories conveying the rebellious attitude and still managing to look attractive. Both these ads give a great aspect of the…

Words 480 - Pages 2

Paper 1

which set of customers The Fashion Channel will direct its new marketing strategy. Alternative 1: Target – Women, particularly the premium 18-10-34 year-old demographic Description This alternative targets at all segments that include women aged between 18-34 Delivering a ratings boost of 20% (from the current 1.0 to 1.2) Decreasing CPM Ad price to $1.80 No additional cost for investing in new programming Advantage - Net income will reach $40,268,068 more compared to 2007 base net income, with a profit…

Words 1048 - Pages 5

Samuel Downs Runaway Slave Advertisements

Runaway slave advertisements were advertisements printed in newspapers to bring attention to slaves that ran away from their owner. They typically gave a description of the slave, his or her motivation for leaving, where they could have possibly headed to, and how much money their owner is willing to pay for their return. These advertisements can be used to give us a deeper understanding of a slave’s life. For example, we can gather a decent amount information from the slave advertisements of Samuel…

Words 597 - Pages 3