Advertisement Of Gender Stereotypes In Teen Magazines

Words: 710
Pages: 3

On the off chance that the screaming multi colored cover lines on mass-circulation teen magazines don’t get to you, the blended messages inside will. Has there ever before been a flood of such contradictory, confusing high-pressure "advice" directed at adolescent young ladies that serves their interests less?
The yin and yang of being at the same time both alluring and pristine fill page after page. Easily influenced adolesents (and pre-teens) are being slapped by the confusing messages. Tips on the most proficient methods to look hot and sneak lip-locks with a lover at the school locker are interspersed with warnings to keep sexual matters from getting out of control. "Hallway make-out sessions: dos and don’ts" (YM) coincide with tragic confessions for example, "Gossip ruined my life" (Seventeen), in which a night of necking made for truly lurid headlines the next day at school. Both of these articles ran in August and September as back-to-school issues.
Teen magazines are laden with advertisements
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Only a handful of these advertisements have a direct statement about beauty, but many more implicitly emphasize the importance of beauty. Most of the advertisements in magazines aimed at female viewers used beauty as a product appeal. This constant exposure to female-oriented advertisements greatly influences young ladies to become self-conscious about their bodies and to obsess over their physical appearance as a measure of their worth. Magazine advertisements frequently emphasize sexuality and the importance of physical attractiveness in an attempt to sell products, but this places undue pressure on women to focus on their appearance. Magazine advertising adversely impacts women's body image, which can lead to unhealthy behavior as women and girls strive for the ultra-thin and flawless body idealized by the