APPLE COMPUTER Essay

Submitted By Satya-Karan Tej
Words: 716
Pages: 3
Open Document
APPLE COMPUTER
A Research on Apple Management
NETW583
Satya Karan Teja, Enjapoori
Keller Graduate School of Management

Apple, a brand known for the status quote, has gone through many of the crest and troughs throughout its journey from starting to until today. It has en marked its name in the present globalized world as brand known for reliability and trust-worthy. It gave each and every customer a heart full satisfaction in possessing it.
Let’s talk about some realities in the great journey of Apple, what had linked it with the success and what things made it to go back. When considering the greatest triumphs of Apple,
The invention of the “Wheel”:
Apple is introduced the iPod click wheel, which is used to tap and swipe, it was great innovation in the starting history of Apple. From there, Apple started to show its uniqueness in the designing of the devices it manufactures.
Apple when started got its operating system licensed in the period of 1995-1997, the MAC OS, makers thrived to not to be as its competitor. They looked for quality instead of quantity, innovation instead of limitation. They brought out a consumer friendly and easy operating devices which made its stand stable against its competitor.
Apple helped the people to satisfy with the price they incurred in buying the their machines. Apple strives hard in maintaining the image of the brand holder with the design and its different features. The day it started showing its uniqueness in the feature availability and its user friendly
Apple started the Apple store iTunes in 2003 and dragged the music and full length movies into a small screen, which really brought out the birth of Netflix, Hulu, Amazon Kindle store, etc. Which was a really big triumph, that can be noted.
These achievements are not so easy for a company to achieve and stand alone competitor in mobile era. This is due to the discipline, faith, planning and strategy.
Now, lets see the Apple’s failures from the past to till now, which may be noted but cannot stand with the achievements. From the iMac to the iPad, Apple's design sense has typically been synonymous with "sleek and sexy." Sometimes, though, it gets a little carried away. Take for example the 1998 USB Mouse, aka "the hockey puck" which is colorful, translucent, but we did not find the mouse button again, or the 20th Anniversary Mac, a bronze-colored $7500 monstrosity meant to honor Apple's 20th birthday in 1997 but ended up tarnishing it. Or the Power Mac G4 Cube which is beautiful to look at, assuming you got one that wasn't cracked. When triumphs over function leads to failure.
Apple has only a one way to do things that is Steve’s way, which is as dangerous as highway. In Apple, the employees are not given with the
Show More

Related Documents: APPLE COMPUTER Essay

Essay on apple computer

Auditing Seminar: 1. How much money does Apple Computer have in the bank in Ireland? Source:http://www.washingtonpost.com/blogs/wonkblog/wp/2013/05/20/how-to-make-30-billion-and-pay-no-corporate-income-tax-the-apple-way/ Apple went to Ireland, and it managed to bring in $30 billion in overseas profits over a four-year period without paying a dime of corporate income tax to the Irish, American or any other national government. That is one key conclusion in a new report from the Senate Permanent…

Words 717 - Pages 3

Industry Analysis: Apple Computers Essay

Industry Análisis: Apple Computer 1. Analyzing the computer industry from 1995 to 2005 seemed to be like analyzing a game of chest between the major competitors. The development is noticeable and the shaping of different corporate strategies could be sensed easily thanks to the different approaches toward the movement of the industry that the companies had; some of them shaped it, some followed it and some helped it grow. In order for us to analyze the computer industry during the up said time…

Words 1962 - Pages 8

Essay about apple computer 2002

Apple computer 2002 Abstract This case basically introduces the history of the Apple Company, and shows the company’s ups and downs in the computer industry. Apple Computer is the key factor to upgrade computer industry innovation. It is one of the first companies to venture into the computer marketplace. Apple Computer founded in 1976 by Steve Jobs and Steve Wozniack. After launching the first product Apple 2, Apple quickly became the industry leader and ready to change the world…

Words 6688 - Pages 27

Apple: Personal Computer and Business Model Essay

Kareem Osman MGT/521 December 27.2011 Sergio Perez Global Business Environment Analysis of Apple The volatility and evolution of computer industry Starting from 1976, Apple computer created the personal computer (PC). After IBM transformed the PC from proprietary systems into open structure, PC has been dominated by Wintel (Windows + Intel) structure. Apple insists in adopting proprietary and niche market strategies made them keep losing market share till less than…

Words 1113 - Pages 5

Essay on Apple: Personal Computer and Competitive Advantages

Apple Inc. Industry Background The personal computer industry has been growing in demand ever since the dominance of Microsoft PC’s and Windows Operating Systems. Macintosh, Apple’s PC, in the 1980s was very successful in penetrating the market. Although the threat of new entrants in the PC industry was low due to various barriers of entry, Apple had to face intense competitive pressure from Microsoft’s PC, which had a dominant grasp over the market. Consequently, the threat of substitute…

Words 394 - Pages 2

Apple, Inc: A Leader And Innovator In The Computer Industry

1976, Apple, Inc has been a leader and innovator in the computer industry. As a leader in the industry, Apple, Inc has to update their strategic and operational plans every couple of years in order to compete to keep their top spot. The following creates strategic and operational plans for Apple, Inc based on the SWAT analysis completed. Strategic Plan Strategic Goals: • To use innovative products and technologies to offer the best customer experiences • Increase sales volumes “Apple is ranked…

Words 695 - Pages 3

Apple Ignited The Personal Computer Revolution In The 1970s With The Apple II And Reinvented The Personal Computer In The 1980s With The Macintosh Essay

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Steven Wozniak and Steven Jobs were the true founders of Apple. In 1976, Steven Wozniak designed what is now known as the Apple I. Jobs convinced Wozniak that he needed to try to sell the machine, and on April 1, 1976, Apple Computer was created. (Stewart, 2009) One of Apple’s drawbacks was the inability for printers to print exactly what was on the…

Words 1148 - Pages 5

Should Apple Make It A Priority To Enter The Computer Games Console Market?

….Should Apple make it a priority to enter the computer games console market? Justify your answer (40 marks) Moving into an existing market can be difficult for a business, especially if the market is already dominated by large competitors. The games console market (GM market) is a highly competitive market, and dominated by well-established businesses such as Sony and Nintendo. In this essay I will discuss to what extent Apple should make a priority to enter the GM market. In our current society…

Words 813 - Pages 4

Essay on Apple Comues

apple logo Apple Computer Reading List Books covering the history of Apple Computer, Inc. apple logo Apple History Links General Links | Woz Links | Steve Jobs Links General Links www.apple-history.com Covers 1976 to the present, with interesting photos of key people. Also features a tremendous gallery of over 100 Apple computers with descriptions and high quality photos from the Apple I to the iMac. A great place to start your history tour. An American Icon Reboots Six articles…

Words 3666 - Pages 15

Essay on Apple Inc., Strategic Management Case Analysis

Apple Inc., Strategic Management Case Analysis GB520 Strategic Human Resource Management: Unit 1 March 13, 2012 Apple Inc., Strategic Management Case Analysis What is Strategic Management and why is it critical to the success of an organization meeting its goals and mission? Strategic management is the application of the basic planning process at the highest levels of the company. Top management sets goals for the performance of the company carefully formulating, implementing and evaluating…

Words 1070 - Pages 5