Since 2009, we’ve measured and reported our total carbon footprint not only of our facilities but also of our products — including manufacturing, transportation, product use, and recycling. Find out how we measure this footprint and how we’re working to reduce it.
Apple’s data centers are 100 percent powered by energy from renewable sources solar, wind, hydro, and geothermal. And so are many of our corporate facilities. The ultimate goal is to power all Apple facilities entirely by renewable energy.
Apple designs products to be as environmentally responsible and energy efficient as possible. And we create environmental reports for every new product we make. So you can see how each one performs across multiple categories.
When our products reach the end of their useful life, we make it easy for you to send them to us for reuse or recycling in environmentally responsible ways.
For more than 20 years, we’ve been working to minimize the impact our company and our products have on the environment.
How does Apple Inc. use Capital economic resources?
The Good AppleFrom one perspective, Apple's world could not be rosier and its future shinier. Rising from the rubble of a disintegrating company in 1997, Apple has reached the pinnacle of success in 15 short years. With a market capitalization of over $500 billion, Apple is amongst the most valuable and highly profitable companies in the world.
Its remarkable success lies in the company's ability to create truly innovative products with vast customer appeal. Apple flouts the conventional wisdom of the consumer electronics industry, which emphasizes low cost, "me-too" products, and a continuously shortened product life. Instead, Apple has opted for constant and discrete product innovation, resulting in fanatic consumer loyalty and a high level of profitability.
The Bad AppleSo why does Apple treat its customers and workers by two different standards? When it comes to customers, Apple is a bold innovator that leads the industry into new directions and forces others to follow. However, when it comes to the management of its supply chain and treatment of workers in the Chinese factories that make its products, it hides behind the constraints of prevailing industry practices. What is even more disconcerting is the fact that these practices are in violation of not only local and national laws, but also of Apple's own voluntary self-imposed code of conduct. It is important to note that this voluntary code of conduct breaks no new ground. It is at best a modest attempt to ensure that workers will be treated fairly and provided with a safe work environment.