Name: Eric Weeden
Class: Business Communication
Assignment: Persuasive Speech Outline
Date: 14 April 2012
Description of Business Audience: Management of restaraunt
The Benefits of Music in Our Restaraunt
Thesis statement: Music can increase production and workflow, as well as improving our income by getting customers to spend more.
I. Music can convince customers to stay longer and buy more A. Must chose the proper type of music for business B. Customers are likely to spend more with certain background music 1. 20% Average for classical music 2. 16% Average for Pop C. Customers will stay longer with slower music
II. Effects of music on employees
A. Study on musical types in work setting 1. dichaotic 2. classical B. Musical selection 1. Workers choosing own music 2. Repetitive music during a singular shift C. Compare and offer suggestions
III. Selecting the right music to balance customer and worker positive influence
A. Compare what music works best for each group in the interest of the business 1. Customers 2. Employees B. Offer a happy medium 1. Current music trends 2. Classical music that works for all
IV. License A. Why we need it for music B. Cost and process for obtaining
V. Explanation of Visual Aids: I will use visual aides to liven up certain slides, as well as using tables listed in some of the studies to show the positive effects of music in the business setting
Haake, A. B.