Brotherly Love Ad Analysis

Words: 333
Pages: 2

Brotherly love
Taste the feeling, says the brotherly love ad at the end after the brother stops the bully. This appeals to your emotions using happiness to sell their product.

The brotherly love ad used pathos to show happiness, and sadness. At the beginning it showed the older brother being mean to the younger one. He was hitting his at over his head, and moving his headphones to the top shelf,which made people feel sad for the younger brother. .It showed happiness when the older brother saved the younger brothers Coca-Cola from the bullies.they also used shadows to show a dark theme on the bullys when the brother got over there to save the day.

The Coke ad uses transfer to get a positive vibe so that people think that A Coke drink will