Essay on Business: Marketing and Students

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Student friendly course descriptions – business studies

Introduction to Information Technology
Course Code: BTT 1O
In this course students learn about information and communication technology in a business environment. It builds a foundation of digital literacy skills necessary for success in a technologically driven society. Students will develop word processing, spreadsheet, database, desktop publishing, presentation and website design skills. In addition, students will learn computer hardware components, ergonomics and computer ethics, such as identity theft. Throughout the course, there is an emphasis on digital literacy, effective electronic research and communication skills, and current issues related to the impact of information and communication technology. This knowledge will be useful in other high school courses, post secondary education and preparation for the workforce.

This is a hands-on course where students will work on projects such as: * Writing business letters * Developing spreadsheets, such as tracking the sales for a pizza company * Developing databases, such as managing a record sheet for a local charity * Effective presentation format and execution * Develop a web site fan page

Pre-requisite: None

Introduction to Business, Grade 10 – open
BBI 2O
Students will get to explore all components of business: production, marketing, managing people, accounting, finance/stock market and running your own business. Every component of business will last for a few weeks so students develop the basic understanding and are able to apply theories learned to practical situations they would encounter in business. In addition, students will learn how to develop their public speaking, teamwork and leadership skills through interactive class activities.

This is a course where we apply theories learned through a combination of hands-on projects such as: * Venture Week – Students will be running their own business in the school * Stock Market Challenge * Creating your own commercials/advertisements * Dragon’s Den simulation
Prerequisite: None

Entrepreneurship: The Enterprising Person , Grade 11 - Open
BDP 3O

This course examines the importance of enterprising employees in today’s changing business environment. Students will learn about the skills and attributes of enterprising employees, the distinguishing features of their work environments, and the challenges and rewards of becoming an enterprising person. Students will also have an opportunity to demonstrate and develop enterprising skills by planning and organizing a school or community event.
Prerequisite: None

Marketing: Goods, Services and Events, Grade 11 – College Preparation
BMI 3C
This course introduces students to the fundamental concepts of product marketing, which includes the marketing of goods, services and events. Students will examine how trends, issues, global economic changes, and information technology influence consumer buying habits. Students will engage in marketing research, develop marketing strategies, and produce a marketing plan for a product of their choice.
Prerequisite: None

Information and Communication Technology: The Digital Environment, Grade 11 - Open
BTA 3O
This course prepares students for the digital environment. Using a hands-on approach, students will further develop information and communication technology skills through the use of common business software applications. The concept and operation of e-business will be explored, and students will design and create an e-business website. The skills developed in this course will prepare students for success in the workplace and/or postsecondary studies.
Prerequisite: None

Financial Accounting Fundamentals, Grade 11 – University/College Preparation
BAF 3M
Students will get to explore the foundations of accounting, with focus on the accounting cycle for service and retail businesses. Students
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