Compare and Contrast Apple and Samsung Essay

Words: 1392
Pages: 6

Essay Title: Compare, Contrast and Evaluate Apple and Samsung Companies.

Word Count: 918

The purpose of this essay is to compare, contrast and evaluate the two major competitor companies: Apple and Samsung. This essay begins by discussing the market value of the both companies. It will then turn to discussing the product portfolios of Apple and Samsung, and then examines the service and it concludes by evaluation.
Firstly, Apple is very similar to Samsung with respect to the size of the companies. Steve Jobs and Steve Wozniak, two important people who were expelled from a college, founded Apple Company in 1976, when the first Apple computer was released. (Nostoptechnology, 2009) Unlikely to Apple, Samsung was founded in 1938 by
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Reference list:

Apple (2012) [Online]. Retrieved from: [Accessed 20 October 2012].

Archer, A. (n.d.) The History of Samsung Mobile Phones [Online]. Retrieved from: [Accessed 20 October 2012].

BBC (2012) Apple awarded $1bn in damages from Samsung in US court [Online]. Retrieved from: [Accessed 20 October 2012].

Bellis, M. (2012) Inventors of the Modern Computer [Online]. Retrieved from: [Accessed 20 October 2012].

Brooks, A (2012) Apple Hires Dixons CEO John Brewett as Retail Chief [Online]. Retrieved from: [Accessed 26 October 2012].

Daily Mail (2012) Apple becomes biggest company in U.S. history [Online]. Retrieved from: [Accessed 20 October 2012].

Forbes (2012) Samsung Electronics [Online]. Retrieved from: [Accessed 28 October 2012].

Forbes (2012) The World’s Biggest Public Companies [Online]. Retrieved from: