The role of a hospitality manager
As a successful manager in the hospitality industry, you must exhibit many skill sand command much specialized knowledge, all directed at achieving a variety of management objectives. The manager’s role is wide and varied. Let’s now discuss three general kinds of hospitality objectives with which management must be concerned:
1. A manager wants to make the guest feel welcome. 2. A manager wants to make things work for the guest. 3. A manager wants to make sure that the operation will continue to provide service while also making a profit.
Employment opportunities of a hospitality manager
Hospitality management jobs include executive hospitality jobs in a variety of verticals within the hospitality industry. Because of this, hospitality management is an attractive career to professionals from many different backgrounds. Whether your background is in business, marketing, public relations or culinary arts, In the hospitality industry, some professionals work with customers face-to-face, while others keep operations running smoothly behind the scenes. You will find hospitality executive jobs in hotels and casinos, travel and tourism, on cruise ships, and in restaurants, bars and nightclubs. Available hospitality positions also include management roles within nursing homes and assisted living facilities as well as those within conference and event centers.
Products and services you would be responsible for to integrate sustainability into all aspects of the product development cycle – from concept and design to the manufacture, packaging, delivery and possible return of the product. Critical to the process of greening product development is the concept of examining a product’s lifecycle. A lifecycle assessment examines the “cradle to grave” aspects of a product – from the extraction of raw materials, through manufacturing, distribution, retailing and use to final recycling or disposal. This critical thinking at the product design and development stages offers an opportunity to reduce a product’s negative impact on society and the environment in the many aspects of its life – something that would be of great value to your stakeholders, particularly your customers.
You might even wish to take the product development cycle further by thinking through how your product is best disposed of at the end of its life. Is it possible, for example, to have a product-take-back program where you set up the facilities to recycle and possibly reuse the materials from the original product sold to your customer base? Is there another company with whom you can joint venture who can use the returned materials for another product?
Details of your potential clients
Therefore a Customer is someone who has already purchased your goods or services. Whilst it may seem obvious to deduct that everyone else who hasn’t yet purchased your products or services is a Potential Customer, this is not the case.
Not everyone who hasn’t yet purchased your products or services is a Potential Customer for an organization’s products and/or services. They may be perfect for some kinds of people, completely inappropriate for other kinds and average for others. The definition according to Dictionary.com for Potential is “capable of being or becoming”.
Therefore a Potential Customer is someone who is capable of becoming a purchaser of product and/or services from an organization. By understanding your Potential Customers, those most likely to buy from your organization, you can target your Communication Material accordingly.
The key group of Potential Customers, is known as your Target Audience, the group of people or organizations who are most likely to buy from your company.
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