David Vogel Csr

Words: 294
Pages: 2

Corporate social responsibility has often been promoted by many firms, consumers, activists and NGOs, but like David Vogel argues, there are more claims on CSR than actions that should be done to incorporate the latter. The author states that pressure from consumers, employees and investors may have a huge influence to change a company’s policy. Nonetheless, the issue seems to be stakeholder’s negligence; where CSR cannot be realized if there are few demands by the market. In addition, boycotts by activists, employees’ pressure, and social investing impose little to almost no impact on the company’s reputation and sale prices.
One good business case for CSR is probably the threat of reputation to highly valued brands that acts as a motivation