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Words: 6591
Pages: 27

I. Company Overview
Hewlett-Packard (HP) Corporation is a global technology company headquartered in Palo Alto
California. HP’s products range from printers, servers, network appliances (i.e. routers), motherboards, laptops, personal computers (PCs), software, Information Technology (IT) services and consulting. HP is currently one of the top companies in the United States. In
Silicon Valley, home to some of the top technology corporations, HP was the only company to rank in the Fortune 500 top 10 from 2007-2012. From its humble beginnings HP has been a relevant technology company for over 75 years.


HP was founded in 1939 by William R. Hewlett and David Packard. o Packard and Hewlett where both Electrical Engineers from
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Develop a process/system for selecting new innovative ideas.
Use CoreCo to scale new products that made it through the IPO process.
Maintain a healthy relationship between senior executives at CoreCo to navigate hurdles the IPO may face.
Incentivize hard work and passion by using same bonus structure for successful and unsuccessful project teams.
Formulate a common set of tools that could be used by other business units.
Solve the go-to-market and innovation problem PSG faced in 2005.
Focus on innovation that matters to customers and current products.
Provide structure to the innovation developed.
Create a process whereby HP Labs could help PSG in the development of their products and PSG could help bring to market some of HP Labs products.
Increase profits and maintain continuing profitable growth.
Move towards the media and entertainment industry.

The case concludes with asking if other strong performing business units will consider the IPO concept and what the critical success factor would be if they did. The PSG group was wondering if the IPO concept would remain within their business unit or would it be removed at a later point in time by Core Co senior executives.

III. Discussion Questions
1. Discuss the state of innovation at HP before the IPO process was introduced at the
PSG at HP?
Throughout HP’s history, HP Labs has created or contributed