Titans of Business: Independent Labels: Little Labels Big Sound Five week course, 1 credit: October 29- December 5, 2014
Instructor: Charlene Heldt ASU Polytechnic
School of Letters and Science
E-mail: Charlene.Heldt@asu.edu or firstname.lastname@example.org
Titans of Business, Independent Labels will explore the significance of the Independent Record labels. We will study the impact on the Music Industry made by the founders, artists and the musical genres.
Required Text: Little Labels Big Sound Rick Kennedy and Randy McNutt, Indiana University Press, copyright 1999. ISBN: 0-253-21434-3
Available at the Downtown Bookstore; you may call and they should send it to you: 602-496-0347
Questions to Explore: Some of the questions and issues we will explore in this course include:
1. Were the founders insightful or greedy?
2. Did the label make the artist or did the artist make the label?
3. Why is the independent Record Label business important?
4. Technological advances and the Music Industry, how are they related?
5. Good management qualities.
Week 1: October 29-November 4, 2014
Learning Unit 1
Post your introduction in the Cyber Café on Day 1 of class. Discussion Question 1
Week 2: November 5-12, 2014
Learning Unit 2: DQ 2
Week 3: November 13-19, 2014
Learning Unit 3: DQ 3 and Abstract
Abstract Due Tuesday, November 18th
Week 4: November 20-26, 2014
Learning Unit 4: DQ 4
Week 5: November 29-December 5, 2014
Learning Unit 5: DQ 5
Final Paper due Friday, December 5th at 11:59 p.m. MST Attach to appropriate drop-box and submit to SafeAssign.
Multiple Choice Assignment on Blackboard due Friday, December 6th at 11:59 p.m. MST
Grades and point structure is as follows:
Discussion Questions (five at 6 points each)
Assignment (multiple choice)
Assignment: Final Paper
A: 90 – 100 points
B: 80 – 89 points
C: 70 – 79 points
D: 60- 69 points
E: 0 -59 points
Final grades are determined by the total points you have earned out of a possible 100 points. Grades are not determined out of how many points you attempt.
Discussion Questions are worth 6 points each: You earn 2 points for your initial response to the question with an additional 2