Jj Abrams Case Study

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J.J. Abrams gave a gift that made a dying man smile and made his heart bursting with happiness. When Daniel Fleetwood, 32, was diagnosed with spindle cell sarcoma in July and given two months to live he wasn’t worried so much about dying part as he was to missing out on the new Star Wars movie, “the Force Awakens.” Daniel is a huge Star Wars fan so his family decided to try to help him out by using social media. They wanted to arrange a way for Daniel to view the movie early, just in case he didn’t make it to see it when it comes out in theaters. They used the hash tag #forcefordaniel. It didn’t take long and Mark Hamill, Peter Mayhew, and John Boyega joined in the efforts to make this man’s dream come true.
JJ Abrams called Ashley Fleetwood