Martha Stewart Swot Analysis

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Martha Stewart Living - Martha Stewart
Overview
Martha Stewart is very well-known celebrity homemaker that is highly publicized on social media and television today. With a desire to teach other the art of cooking, gardening, and housekeeping, etc. Stewart established a magazine, “ Martha Stewart Living”, and a television show as well. Both feature how Martha Stewart, a home decorating guru, achieves her very own form of art. She is the founder and former CEO of Martha Stewart Living Omnimedia. The company was founded in 1997 with a variety of media and merchandising endeavors associated with Stewart's brand. Both Stewart and the television show itself are loved by many who enjoy home decor, cooking, gardening, etc. Until America’s most …show more content…
He was instructed “to transfer $4.9 million in stock to the account of his daughter Aliza Waksal”. Then, his daughter asked that Bacanovic should sell $2.5 million of her own stock. When Sam Waksal attempted to trade her shares, he was blocked by a brokerage firm, Merrill Lynch. There are many phone records expressing the fact that Bacanovic did communicate with Martha Stewart from her office on December 27 a few moments after Aliza dumped her shares. According to the source “Stewart’s stock was sold ten minutes later. Sam Waksal was arrested on June 12 on charges of insider trading, obstruction of justice, and bank fraud”.
Martha Stewart : Present Today, Martha Stewart Living Omnimedia is making a revival with an array of several different experiments. Many companies have begun to partner with them, which include “E. & J. Gallo (Martha Stewart Vintage wines), KB Home (Marthabranded Homes), and Macy’s (Martha kitchen, dining, and bedding collections) “ . In addition to those endeavors, Martha Stewart has progressed as well. Reason being is because she self hosted two shows, “The Apprentice: Martha Stewart” and “The Martha Stewart Show”. She also published a book that became a bestseller, “Dinner at
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