Mixed Use Urban Development

Words: 5134
Pages: 21


Background of Study
Over the past several decades, mixed-use development has taken center stage in the urban planning and real estate development worlds. Mixing land uses is a ubiquitous component of the underlying visions and ideals whether it is the New Urbanism, Smart Growth, the Compact City, or any other movement relating to the improvement of the built environment. The concept is being embraced more by private sectors, and by each of the major parties involved in the real estate development process, the end users who demand space; the developers, investors, and financial institutions that supply space; and the planners and policy makers that regulate space.
There are many reasons for growth of mixed-use projects. The likely
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To study the factors responsible for growth of mixed use projects in Tier-II cities in India.
2. To study the perception of government bodies, developers and customers towards mixed use projects.
3. To design a promotion strategy for creating awareness of mixed use concept in Tier-II cities in India.

Significance of the Study
The study of this concept will not only benefit the customer, developers and government in terms of value for money but it will also contribute to sustainable development of cities in India. The study aims to find out the perception of all the stakeholders involved and create awareness and knowledge about this innovation.
Government as an important stakeholder needs to put efforts to promote such concept in order to make public aware of such new work. The current increase in population will be the main factor to up come with such ideas. Mix used design will give its fruitful results when the population of India may cross China. Mix use design will not only help to accommodate but it provides an environment for prosperous development by dutiful use of land area. The idea of creating such an environment is to generalize the government towards the sustainable
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This seems to imply that there is little variation among the definitions that exist and, moreover, that the definitions that do exist are widely agreed upon. However, a thorough review of the literature contradicts this assumption, with several authors addressing the lack of clarity surrounding the topic: “The terms ‘mixed use’ or ‘mixed use development’ are widely used, but seldom defined” (Coupland, 1997); “Mixed-use development is an ambiguous, multi-faceted concept” (Rowley, 1996); “The term mixed-use development has frequently appeared in the planning literature, however this term is hardly defined” (Hoppenbrouwer, 2005); “The definition of mixed-use is not as precise as for a single property type” (Rabianski, 2009); “Although the term appears frequently in the planning literature it is rarely defined” (Grant, 2002).The ambiguity surrounding what does and does not constitute mixed-use development most likely arises from the competing perspectives of the parties involved in the debate. Developers view the concept from the project level and often consider any development which contains more than one use as a mixed-use project. Planners typically have a larger frame of reference, but seem to care less about the details of the definition and more about the intent behind the concept. Experts and academics push for a more specific