Online Community Business Analysis

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In today’s business world consumers have several choices and options to pick from, for quite literally, whatever they are shopping for. We live in a world saturated with corporate chain stores all around us and internet shopping at our fingertips, where consumers simply click a button and their goods are at their door in a matter of hours. Technology has created an easier buying experience, where you do not have to see nor talk to anyone to make purchases, and while these chain stores and internet shops seem to be more convenient and a cheaper alternative, they are costing our communities more than we know. Our communities should strive to make shopping local a priority and to strive to buy from local vendors who are apart over our communities, who invest and bring returns to our communities, and who make our communities unique.
First and foremost, our communities should by from local stores instead of …show more content…
Over the last 3 decades, companies less than one year old have on average created over 1.5 million jobs annually. Even in times of economic turmoil, small businesses remain a positive source of employment growth, whereas older and larger firms rid more jobs than they can create. (Wiens, & Jackson, 2015) Larger chain stores promote that they too create jobs for communities, but they also shut down smaller stores because the smaller stores cannot compete with their volume or prices. Chain stores also hurts wholesalers because most chain stores do not need wholesalers like smaller stores do, and therefore cut jobs from the wholesale industry. (Basker, 2012) Small businesses are the driving factor to creating new jobs in our community, and it has even been said that small business is the largest employer nationally. This reason alone should prompt consumers to regularly shop at local

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