Pop Culture And Fashion In The 1990's

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The period that gave us the Furby and the fanny pack. “Simply the happiest decade of our American lifetimes” that’s the 90’s. It was a hot, memorable decade. With brands like Geico, the Oreo Cookies, and Calvin Klein, the 1990’s was possibly the best era.

1990’s Historical, Social, and Political Events

In the 1990’s, the internet became popular and largely changed the way people socialized, worked, shopped, and even dressed. The 1990’s was the information age. The most important influence on both pop culture and fashion in the 1990’s was technology. With the internet arriving, information would include the latest fashion trends and styles. Now, communicated in ways that were never possible before. Socially, the 1990’s was described by the
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Chanel was a trend setter for the jacket trend that was popular at this time, along with Giorgio Armani, and Calvin Klein. The most popular night-wear was the skinny black dress worn short with black stockings and high heels. By 1991 designers everywhere relied on the jacket for contemporary dressing. Leather and denim jackets appealed to the younger people. For sophisticated women they wore long curved jackets from major designers as well as less expensive versions. Women's work attire consisted of longer jackets over a skirt, but wearing jackets with leggings, tights and pants was also acceptable. Women who did not have to dress formally which was mostly students, T-shirts, sweat pants, and jeans were worn. Plaids made a big appearance in the fall. Suits, coats, and furs would be coordinated with plaids. Fashion in 1992 changed by having the most popular color, black. Isaac Mizrahi and Marc Jacobs were largely accepted in the 1992 fashion world. Women who weren't fans of skirts would wear pants. The pants were from the 1970’s style with flare and boot cut. Animal prints were very popular, it would be on purses, dresses, and shoes. Many women would not buy fur coats unless they were made from faux fur. The 1993’s is when women began expanding on what they wanted to wear which was short skirts and pants. A fall success was the fitted, long, black winter coat. The grunge look started appearing on more …show more content…
Grunge was a prime example of how music influenced fashion. American designers were all adding more grunge elements to their clothing. Grunge originated in Seattle in the early 1990’s, with Nirvana and Pearl Jam which was two of the most known bands. Courtney Love, the lead singer and guitarist for Hole, was an inspiration for female fans. She wore ripped stockings and Mary Jane shoes with smeared makeup. Preppy lines such as Tommy Hilfiger, Polo, Calvin Klein, and Nautica became increasingly popular as hip-hop artists, such as Snoop Dog, wore it. Many hip-hop artists started moving onto high end labels like Dolce & Gabbana, Versace, and Prada. Hip-hop influenced male fashion in the 1990’s. Friends was one of the most popular sitcoms in the 90’s. Jennifer Aniston's layered hairstyle became known as “The Rachel”. Aniston became such an influence that one episode of her wearing something would have everyone out buying it. HBO’s Sex and the City was a very influential television show for fashion. Each one of the characters had their own unique style. Trends were also set by supermodels. If a supermodel was wearing it, everyone wanted it. Tattoos became more socially acceptable by seeing rock stars, actors, and models showing them off. The most important influence in the 1990’s was technology, making an impact on fashion and pop