Rhetoric In Advertising

Words: 401
Pages: 2

Marketing companies are always trying to find new innovative ways to market products towards gullible customers. Companies will try to attract the customers in any ways that they can, which most of the time involves using persuasive rhetoric to build their ethos, and other types of strategies. A regular consumer who views their ad, may become impressed and persuaded by their rhetoric strategies feeding into exactly what the marketing companies want them to “fall” for. Marketing companies will catch a consumer’s attention through persuasion of rhetoric and falsified claims, in order to sell their gimmick products, that normally would not catch a person’s attention. Marketing companies will use all kinds of different strategies to persuade their