Samsung’s strategic direction is now focused on tapping into the growth of the enterprise market. Given the latest developments as stated in the case, conduct segmentation of the enterprise market and discuss the strategic action plans that Samsung’s could undertake to increase its market share in each of these segments.
Pioneering the Digital Edge
The digital age has brought revolutionary change – and opportunity – to global business, and Samsung has responded with advanced technologies, competitive products, and constant innovations in today’s digital world.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for …show more content…
Samsung S III