Second Cup Coffee Swot Analysis

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Company’s size in Canada
Annualized system sales of $175 million among the 325 Second Cup cafes distributes across the country, and nearly 4,000 teammates.
Scope of operations in Canada
Second Cup Coffee Co.TM is the Canada’s largest specialty coffee retailer serving premium coffee since 1975. They are delivering over 1 million beverages every week, and selling over 7,100 pounds of coffee each day.
Services Provided
Second Cup offer to the customers many specialty coffees and other beverages (tea, ciders, hot chocolate…), they also provide some snacks. Second Cup Menu: