Swot Analysis For Costco

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Pages: 2

Costco SWOT Analysis:
Strength
• Diverse inventory:
Costco provides a vast variety of products under one roof, which includes groceries, appliances, health, housewares, furniture, office supplies and even jewelry. All at low prices as compared to other wholesale companies (Costco Wholesale Corporation. 1998). There accomplishment can be seen by their financial analysis from 2013 to 2015, which increased year by year. One factor may be that Costco has all different types of merchandise in one place and people don’t have to go to other shops looking up for desired items hence, have higher revenue (Costco Wholesale Corp. 2015).
Weaknesses
• High compensation
One of Costco weaknesses is offering a very competitive starting salary. According

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