Essay about Timberland: Swiss Franc and Forward Rate

Words: 1060
Pages: 5


Due Saturday May 10, 2014

This exam has been posted on the class website on April 25th, 2014 and is due back as an e-mail attachment in Microsoft Word or pdf format or by fax (914-923-1416) by 11:55PM on Saturday, May 10, 2014.

Late submissions will be downgraded!

This is an open book test and you may discuss an answer with other students. But you must submit your own answer in your own words! Further any information taken from the text or other sources must be paraphrased.

That is, it also must be put into your own words. No quotes! Warning! Common or group answers are not accepted and will receive zero credit.

Read The Questions Carefully and Be Sure to Address
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What is the price of manufactures in terms of food at which A and B would respectively supply manufactures? What would B export in Adam Smith’s world? What is the amount it could supply?

6. Companies can be hurt by rapid changes in exchange rates even if their initial hedging actions appear reasonable. Explain how the VW case reflects this situation and what it could have done differently to manage the adverse impact of dollar depreciation.

7. Explain how Timberland developed global supply chain problems and then arranged and used IT and a change in its physical distribution system to solve them.

8. Essays

a) (15 points - about 2 pages double spaced) –

Large firms operating globally develop strategies based on the type of industries and businesses in which they compete. Explain the four basic international business strategies discussed in the course on-line lectures and the Hill text. Then identify which of the four strategies Avon and Unilever are trying to implement. After identifying the strategies Avon and Unilever are using please describe and explain how and why each pursues the strategy it has selected to penetrate certain markets and meet global competition in the consumer products industry. You should comment on and compare the success and/or failure of their approaches and implementation as stated in the text and case presentation and how they may have modified their