Business Communication (4 of 4)
Rahela Begum, Clive Beech, Prem Waatess
Qualification suite covered
BTEC Extended Diploma in Business Level 3
BTEC Subsidiary Diploma in Business Level 3
Unit 4: Business Communication
Learning aims covered
Learning aim 4:
Part a (Electronic methods)
1) From the list below produce a table and choose three methods of electronic methods that are used by your chosen organisation and how it applies to the audience.
• E mails
• Web pages
• Mobile phones
• SMS/text messages
• PowerPoint presentations
• Video conferencing
• TV adverts
Your table should also include examples of how the methods are appropriate and who the most suitable audience is (E.g. stakeholders including suppliers, customers, owners, shareholders, age, gender, local community, employees etc.)
This task is to be done by completing table 5 in Appendix 1
Part b (Non-electronic)
2) Produce a second table showing three non-electronic methods of communication that are used by your chosen organisation and how it applies to the audience.
. Examples may include:
• formal spoken presentations
• face-to-face (meetings, customer service etc)
This task is to be done by completing table 6 in Appendix 1
Evidence you must produce for this task
Criteria covered by this task:
To achieve the criteria you must show that you are able to:
Outline electronic and non-electronic methods for communicating business information, using examples for different types of audience.
Electronic methods of communication table
Written or non-written
How is it used in your organisation?
Designed for which users (audience) in your organisation?
This is used to send emails to customers about deals that