PAGE ONE DOW JONES REPRINTS SMALL WORLDDisney Rewrites ScriptTo Win Fans in India China, Latin America Are Also in Turnaround A Princess in Mumbai By MERISSA MARRJune 11, 2007PageA1 MUMBAI, India -- On a dusty movie lot known as Film City here, a soft-spoken director counsels two actors on a love scene for the latest movie from Yash Raj Films. In typical Bollywood style, the closest the on-screen lovers get to intimacy is a longing gaze and a brush of the hand. Enter Walt Disney Co., lured by Yash Rajs tradition of family-friendly entertainment. Disney has struggled to make big money in India with its classic American fare. Now it has persuaded Yash Raj to make Disney-branded animated films, with the voices of Bollywood stars. See a stage tour promotion in India for Disneys Power Rangers show, and the kids who dig it. The joint effort, to be announced tomorrow, is part of the U.S. entertainment icons strategy to remake itself in high-growth foreign markets such as India. In many cases, that means discarding Disneys historic obsession with going it alone -- and instead joining with local experts to produce culturally customized fare. In China, for instance, Disney is teaming up with the state-run China Film Group to release The Secret of the Magic Gourd, a movie about a talking vegetable that grants wishes. In India, it also is tapping local filmmakers to make a Hindi feature film of its TV hit High School Musical, which may be set against a backdrop of cricket rather than the originals basketball. When Robert Iger became Disneys chief executive in 2005, he said publicly he wanted half of Disneys profit to come from overseas within five years. Only a quarter of the companys revenue last year came from overseas, however, and Mr. Iger says he still likes his goal but it could be difficult to reach. Instead, he says, the company is planting seeds today for growth tomorrow. For the better part of a decade, Disney has made a priority of building its foreign business in television, movies, retail and theme parks -- a task initially assigned to Mr. Iger himself, when he was made head of Disneys international operations. But it turned out to be a bigger job than anyone expected. Mr. Iger says of those initial hopes We were heady and those were heady days. In reality, Disney was years away from having a global business that rivaled the domestic business. Disneys traditional approach was largely to force-feed its U.S. products from its Burbank, Calif., headquarters. The company ultimately concluded the cookie-cutter approach wouldnt work, and now it is going country by country, with a particular focus on five hot markets India, China, Russia, Latin America and South Korea. Were building Disney from scratch, in countries such as India, said Mr. Iger, citing the companys founder and namesake Just as Walt did in the U.S. over 50 years ago. NEW KINGDOM Whats Changed Disney is focusing on a different approach as it seeks to establish itself in India developing local shows and products, rather than relying on U.S. franchises.Market Potential Indias population under age 14 is bigger than the entire U.S. population, and household incomes are rising fast.Profit Centers To boost growth overseas, Disney has targeted five hot markets India, China, Russia, Latin America and South Korea. The company has given more power to local managers and is tailoring its strategies for the local markets. In China, for instance, where state regulation of television and movies is aggressive, Disney is leading its charge in retail, selling its plush toys and Mickey Mouse clothing to consumers on a nationwide buying binge. In Latin America, where Disney is well-known but historically considered an elite brand, the company is attempting to move into the broader mass market. Disneys new approach follows the route of other U.S. institutions efforts at foreign acceptance. Yum Brands Inc.s KFC menus are tweaked country by country, for instance, to include rice
reform started from 1978. “The reforms progressed gradually from farming to commerce, to state-owned enterprises, and to government finance and banking” (815) Then China established a “socialist market economic system” (21) in 1990s according to GY. Yu (2003) However, Guthrie (2009) states that sate involvement contributes a lot to the success of the economic reforms.
Moreover, Guthrie (2009) introduces three aspects of the economic reforms, firstly, the State and the Party should hand over economic…
The China Coin – Plot Summary
* Leah and her mother Joan are on a plane to China in search of the origins of a mysterious half a coin that was sent to Joan from her father.
* Leah is not thrilled to be going.
* Leah does not see herself as Chinese.
* We find out that Leah’s father has died of cancer and they are tracing the coin for him, because he was really curious about where the other half of the coin is.
* Joan is spooked by what she sees on TV – a student riot…
Bosnia & Herzegovina 4
The Americas 10
Costa Rica 10
United States 11
China PR 13
North Korea 15
Saudi Arabia 16
Reflexology as an Alternative Therapy
Reflexology is a complementary and alternative therapy that is the application of pressure to areas, generally on the feet, hands and even ears (Bauer, 2012). The therapy is based on a belief that there are areas on the feet that when massaged or pressed in specific ways will have a positive effect on corresponding areas of the body (Jaloba, 2011). Most people are familiar with reflexology as a therapy that is primarily on the feet. However it can be performed…
fifth and the sixth generation are investigated by referring to the history background in order to discuss the dominant positions and deprivations of each specific phase in China.
In the 1940s, before the Open Door Policy introduced in China by Deng Xiaoping the in 1978, the Chinese Communist Party (CCP) adopted “antiforeignism” with the purpose of improving the loyalty and the ideology of the Chinese present toward the Centre (Chan, 1994). At that time movies were function as a political propaganda…
Though Moyo’s views are overly energy-deterministic, she does convey correctly about the importance of oil to China. As a consequence of the growing middle class consumption, the scarcity and depletion of oil significantly increased. As Dittmer and Yu writes in their book, “given its massive economic development requirements, China’s relations with Africa were founded, on both a broader and deeper political and economic relationship (TY31).” After China realized its energy crisis in 1993, the regime…
Final Exam Notes
Second stage of Qing Rule :
Large rent system
Aboriginal large rent
Large land holdings/ small land holdings
Aborigines large rent system 1767 – system put by Government of China:
Allow Han Chinese to rent from aboriginal tribal lands, thus the aborigines could receive a certain income.
This system was already been practiced by Fukien peasants before migrating to Taiwan, and with their migration, they brought this in with them. And this was first practiced by the Han…
Effect of Disclosure Level on Cost of Equity Capital
for China Real Estate Enterprises
A Business Project Submitted to the Division of
Business and Management in Partial Fulfilment of
the Graduation Requirement for the Degree of
Bachelor of Business Administration (Honours)
Beijing Normal University – Hong Kong Baptist University
United International College