Cabela's Business Analysis

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The company, I picked which has not yet expanded overseas is Cabelas. Outdoor activities are becoming more and more popular and a key growth strategy for Cabela's is establishing an international operation in a country where outdoor activities are very popular. Currently, Cabelas sells its products to international customers through its website (Cabalas, 2015). Cabela's strategic move is open up an international presence that is strategically suited for the company's business model. Based on the current website purchase data, Cabelas should ensure a customer base exists in the countries where it wants to start operation and there is a need for Cabala's offering. Similarly, identify the bestselling product at a country level which is very
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