Global Business Cultural Analysis

Words: 7075
Pages: 29


Global Business Cultural Analysis: India
BUSI 604: International Business
April Joyner
Liberty University

The nation that I have chosen for this Global Business Cultural Analysis research is India. India has one of the fastest growing and largest economies despite being one of the poorest countries. The academic reasoning in choosing India is that I wanted to know more about how they conduct their business.
India is the second most populated and seventh largest country in the world, thus making it an attraction for significant international investments.
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Hindi is the most widely spoken of the modern Indic vernaculars, especially its best-known variety, Western Hindi. ?In 1961, over 190 languages were listed, which was a paring down of the 1,652 language names submitted by census takers. Many of these reductions affected languages which could claim only a low number of speakers-some as few as one or two. Later, many languages were subsumed under Hindi, and other language groups were consolidated, which ultimately decreased the number of recognized languages to 175 in 1971 and to 145 in 1981. Despite this still quite large number, the speakers of the eighteen scheduled languages recognized by the Constitution of India represent 95.6 percent of the population.? (Baldridge, J. 1996).
Another form of communication would be nonverbal communication. India will be high context culture. Take a Buddhist for example, their form of communication is nonverbal and they mediate throughout the day. They develop strong boundaries, build long term relationships and they are more internalized understanding of what is communicated.
High context and low context are another form of communication. Indians mostly practice high context. Indians try to avoid any style of conflict, they?re less dominating and more as to trying to work out an issue non-confrontational. Some Indians would take an of vow silence. Gandhi, anti-war activist, practiced the nonviolent resolution when it came to conflict.
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