Non-Print Media Essay

Submitted By cmccord

Words: 402

Pages: 2

Open Document

Non-Print Media Critique
The Visual Portfolio in the chapter “Money and Success: The Myth of Individual Opportunity” included portraits that involved the successes and declines of individuals in America. The portrait of the Tent City (p. 328), located in Sacramento, California, is a visual aid for Maria Ganga “Tent City, USA”. This image taken by an unknown photographer has captured the shocking sites of “Tent City” article that was published in the Los Angeles Times. This image was used to inform and bring awareness to the horrific story taken place in American.
This image was taken on a dark and dreary day in Sacramento, California after the 2008 economic recession. The photographer has captured the sky line of the city of Sacramento in the distances. The main focus of the picture was to portray the scene of the tent city. The ground was filled with trash while the tents were pitched in no particularly order. The tents were different sizes, types and color. Stray animals lingered throughout the camp. The photographer has given a precise and clear picture that could be used as an image for the article.
The photographer has geared this image toward the American public. The objectives of this picture were to informed and bring awareness to the awful story in California. This photographer has presented a clear and precise picture, not violating any of the camp residents. He/She decided to take the picture while the residents were absent. The idea of bringing no attention to the residents has allowed the photographer to captured the “Tent City” in its entirety.
“Tent City, USA,”

Marketing Communication Report: Global Integrated Marketing Communications Report

the 3 print adverts) Select three (3) print adverts to support your understanding of: 5.1 Current objectives of the brand (Hierarchy of Effects - refer to print adverts for justification) 5.2 MECCAS being applied by the brand (refer to print adverts for justification) 5.3 Appeal type/s being used for the product/service (refer to your print adverts AND you can provide additional non-print examples where relevant) 5.4 Message strategy being used for the product/service (refer to your print adverts)…

Words 746 - Pages 3

Essay on Health Care Communication Methods 1

Business associates and sub-contractors of covered entities are now directly liable for non-compliance. The new rule will expand the rights to receive electronic copies of everyone’s health records. It also modifies the covered entity’s notice of privacy practices and increased civil penalty for security breaches under the HITECH Act also redefines a reportable privacy breach. Advantages of electronic and social media health care communication Many of the residents will receive information…

Words 976 - Pages 4

The Importance Of Global Media

There are so many different types of media in today’s society that it is almost impossible to keep up with them all. It seems like every week some new website pops up and promises it is the best way to keep up with family and friends or meet new people. The media has become one of the biggest factors on the way we view ourselves and the world. It effects what we eat, what we wear, where we live, how we raise our children, and the list goes on and on. There is no escaping it. It has enveloped are…

Words 1380 - Pages 6

Essay about Importance of Advertisement in Business

Importance of Advertisement in Business What is an Advertisement? “Advertising can be defined as a paid form of non – professional but encouraging, complimenting and positively favorable presentation of goods and services to a group of people by an identified sponsor. It does not include distribution of free samples or offering bonuses, these are sales promotion. In simplest words advertising is introduction, to consumers and general public, of services and goods.” * Advertising…

Words 1069 - Pages 5

Terms & Conditions Essay

the Photographer’s studio. 4. Client’s Usage. The Client is obtaining prints for personal use only, and shall not sell said prints. If Client is obtaining a print for newspaper announcement of the wedding, editorial use or website, Photographer authorizes Client to reproduce the print in this manner. In such event, Client shall run a credit for the Photographer adjacent to the photograph. Client may purchase a CD with a print release to allow them to have the images printed at any local photo lab…

Words 473 - Pages 2

Heineken "Open Your World" Ad Analysis Essay

tagline is attention-grabbing enough, it would have been more recognizable once the videos went viral. In other words, the entire campaign could have begun with the online spots. Another stipulation about Heineken's use of print media is that there is no evidence of any print media use aside from limited outdoor advertisements. Characters or screen shots could have been featured in billboards and magazines after the videos went viral. Magazine advertising is still considered one of the highest return…

Words 1697 - Pages 7

The Country Notebook of Cuba Essay

through the Cuba Labor Code, which defines their conduct in the workplace. Most of the employers have no option to mistreat the employees. a. Employee participation: 5,233,000 employees are in the labor market. Sector | % | State | 72.3 | Non-state | 27.7 | Agriculture | 19.7 | Industry | 17.1 | Service | 63.2 | c. Salaries and benefits The average salary rose to $20 per month in 2013 and is currently at $24.6. 9. Principal industries a. The proportion of the GNP…

Words 1795 - Pages 8

Essay about Superbowl Ad Review

business and transitory exchange while exploring consumer and interested buyer and linking it to the supplier or manufacturer. In the usual course, advertisement symbolizes a particular media, but the modern era leads the channel to various streams such as, boards and hoardings, wall paintings and tree labels, print media, television channels, spot presentation and mouth to mouth publicity. The experts favour more of mouth to mouth publicity. They feel it as most effective method for publicity. This establishes…

Words 540 - Pages 3

Printmaking and Brush Drawing Paper

Artists reasons for drawing: -define their ideas -plan larger projects -resolve design issues in preparatory sketches -record visual observations Materials of Drawing: Dry Media Artist must first choose between wet or dry media. Pencil Color Pencil Silverpoint Charcoal Chalk, pastel, and crayon Materials of Drawing: Wet Media Ink Quill and pen Brush Drawing Paper Before paper, drawing were made on pyramids, wood, cloth, and animal hide. Paper was invented in China by Cai Lun. The Drawing Process…

Words 1545 - Pages 7

Local Newspapers: Is Paper Primitive?

not, simple topic for conversation. They are an integral part of society, yet are finding steady competition with online newspapers. When determining the value of print papers, the accessibility of news, social impacts, the environment and other factors are to be considered. Undeniably, online newspapers are easier accessed than print newspapers. They’re current, updated almost real-time, and if needed, journalists and reporters can immediately get the word out, whether it be for emergencies, breaking…

Words 678 - Pages 3