Rhetorical Devices In The Onion

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The Onion effectively mocks marketing companies through rhetorical strategies. Using the MagnaSoles, the article humorously laughs at the strategies companies use to sell their products. With a sarcastic tone and the use of rhetorical devices, the article gives the readers a true sense of the strategies used in advertising.
Beginning with an alliteration, “Stressed and sore-footed Americans everywhere are clamoring for the exciting new MagnaSoles shoe inserts.”, the article further implies the sarcastic tone of the article. Vivid imagery, “clamoring” “exciting”, adds to the sarcastic tone presented. Imagery is also displayed creating more humor. With phrases like “harness the power of magnetism” and “align the biomagnetic field around your
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