Swot Analysis Of Zara

Words: 4457
Pages: 18

Company Background

Zara, a well-known reputed fashion designing and manufacturing company has been declared most efficient and market responding enterprise in UK’s fashion industry. . Zara was founded in the year 1975. It is one of the major selling brands of one of the biggest fashion retailer "INDITEX". Zara is now available in 86 countries with total of 1, 763 stores worldwide
Mr. Amancio Ortega, the creator and initial organizer of Inditex is appreciated for his strategic decisions as well as his market competition winning strategies have been accepted and followed by his competitors now. Zara, one of the brands of Inditex, is the most renowned and famous fashion icon. It is not only generating the highest profit margins for organization but also is the most famous and recognized by customers in market (Murphy, 2008). The majority of captured market by Inditex is for Zara. An estimated share of Zara in total revenue of group is 80% (Brand Watch Zara, 2004). It’s a Spanish based company.

1.0. The different types of organizations that exist in the market

• Business may be classified according to their form of ownership and also by size. There are many types of organizations which exist in the market for example sole proprietorship, partnership, incorporated
…show more content…
Through setting up a factory in rural village will give their unemployed labor force new job opportunities and also by setting up and plant the changers that could take place in the infrastructure of the village could also drastically change. The responsibility of the local community will be to face the invers effects of a clothing manufacturing firm such as the noise pollution and the disposable waste of the factory react in a positive way for all these changers that take place in the