Nt1330 Unit 3

Words: 649
Pages: 3

1. 10 specific concerns that a consumer might have when considering an online-only bank are:
1. Concern for security- The bank could address this concern by having firewalls which would protect bank data as well as customer’s data.
2. Operational concerns- If customers have issues with operating their online account, the bank can address this concern by providing a how to guide to customers.
3. Sharing of personal information- The bank could address this concern by updating their privacy policy and distributing it to customers making them aware that their personal information will not be shared with any third party.
4. Facilities offered by First International Bank- The bank could address this concern by making visible all the bank services and products that is offered. They could publish information about
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Loss of user id or password- The bank can address this concern by providing communication on how to retrieve that information. The customers can call the call center and get a new id or password issued.
7. How to unsubscribe or close the account- The bank can address this concern by stating on the website and communication to their customers on how to discontinue communication mails, emails or messages. The same go for closing the account.
8. Create an account- The bank can address this concern by having an online demo on opening a new account.
9. If a customer was stuck while using service of online bank- The bank can address this concern by providing the call center number on website as well as communications to customers for customer assistant.
10. More information on other bank products- The bank can address this concern by making sure all bank products are specified on their website. They can also address this by having call center agents provide this information as well as have email alerts by the bank that can be activated on the customer account.

2. The design of the First Internet Bank web site met the needs of potential small business customers